The autumn European tour is over, and we summarize it as a sea of opportunities lying ahead for us in Europe.
SARDINIA LANDFILL SYMPOSIUM
In October, we attended the Sardinia Landfill Symposium, where, in addition to participating, we gave a technical presentation for stakeholders in the landfill industry.
Our participation in the symposium was a great success. We had productive discussions with several major players, and it's clear that many in the industry find our solution for leachate purification exciting.
There is a strong focus on PFAS in the industry in Europe, which signals that we are part of a significant shift, as we are already conducting pilot tests on PFAS-contaminated water with our MivaSorb.
AQUATECH IN AMSTERDAM
– AquaTech is a significant showcase, and from my perspective, it was a very good platform to gauge interest in our technology and discover project opportunities across Europe, says Fredrik, Managing Director of Mivanor.
Five representatives traveled to Amsterdam in the first week of November. Their primary goal was to assess the European market and look for potential partners in Europe while gaining inspiration from other suppliers.
– What we experienced at the fair was a significant gap between those who knew precisely what they were looking for and those who were there to explore the unknown. Many expressed positive feedback on our technology, and it was seen as an efficient and smart solution compared to competing alternatives, says Fredrik.
The most exciting meetings with stakeholders were those with concrete and specific projects. In discussions with stakeholders, we learned a lot and gained a better understanding of the requirements we will face when Europe becomes our market. It has been highly rewarding to discuss with both academics and industry experts how our solution can contribute to ensuring clean emissions from industry. Now it will be exciting to see where the most potential lies and what the next big step will be.
– Now we will regroup, go through the pile of leads, and prioritize them based on the type of issues and projects that we see are directly applicable to our MivaMag solution, says Fredrik.
The first step has been taken, and the opportunities to establish purification plants in Europe are definitely within reach. We extend our thanks to Innovation Norway, Nordland division, for their belief in our initiative and for providing advice and financial support to get this first push started!